Artvant Garde is a play on Avant-Garde, which means "new and unusual or experimental ides, especially in the arts, or the people introducing them."
We want our clothes to speak to the unorthodox/radical/unique/unusual people in the world. We want our clothes to be used as a vehicle to drive inspiration, artistic-self expression, and determination to others. We wanted to take everything we've learned and put it into something that people can wear to hopefully inspire others as well.
By wearing Artvant Garde you are showing your support for the brand and also spreading positive progressive change.